King & Spalding's "To Tweet Or Not To Tweet? Lessons in Careful Use of Social Media" includes a practical guidance checklist of social media policy considerations for companies to mitigate the risks of a Tesla Tweet-like scenario. Potential policy coverage topics include permitted and prohibited speech, use of company e-mail addresses to register or post on social media sites, workplace access and posting authority to social media sites, posting review and approval processes, use of disclaimers for employee posts that reference the company, policy violation consequences, and other key issues.